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Online Sports Gambling in Iowa Sets Record For Third Month in a Row

Iowa has now joined Colorado, Pennsylvania, Indiana, and New Jersey as states with three-straight record-setting months of wagering this fall.

Iowa State Cyclones tight end Charlie Kolar (88) enters the stadium before the game with the Kansas Jayhawks at Jack Trice Stadium. Iowa bettors did well to bet the Cyclones this fall as some even beat the house during a record November in the Hawkeye state. (Image: AP)

November brought the Hawkeye State $87.2 million total handle, a 6.4% increase on October’s total $81.9 million across Iowa’s 19 casinos—thirteen of which offer online wagering. The hold was 9.34%, which gave sportsbooks $8.1 million in revenue. It was the state’s second-best month since launching in August 2019. October’s hold was nearly $9.1 million.

Iowa has raked in $241.5 million since September—90 days producing more than 35% of the state’s total wagers since it opened for gambling in August 2019.

Iowa’s Online Sports Betting Helps Offset COVID-19 Slump

Like the top-five states in gambling revenue, Iowa’s fall spike is attributable to COVID-19-related restrictions on brick-and-mortar casino and retail outlets. The majority of online wagers were placed on NFL and college football, where the surprising Iowa State Cyclones remain No. 7 in the nation.

Of its six online sportsbooks, the top earners were DraftKings and PointsBet. The daily fantasy sports site led online operators with $62.4 million, beating its record of $57 million from October.

DraftKings also represented more than 71% of the overall handle, marking the first time online wagering accounted for more than 70% of the total handle with a minimum of $50 million in bets placed.

London-based William Hill was the top brick-and-mortar operator, pulling in $27 million handle across its six properties.

A Couple Brick-and-Mortar Books Lost in November

DraftKings, and its partner Wild Rose Casinos, have properties in Clinton, Emmetsburg, and Jefferson. Iowa, like Nevada, requires bettors to complete registration at a brick-and-mortar location.

Wild Rose’s Jefferson location led the way for DraftKings, pulling in almost $10.5 million in November.

And while the sportsbooks did well overall, there were two notable exceptions in brick-and-mortar casinos where the bettors had more to be thankful for in November. Isle Casino in Waterloo was -8.2% hold and paid out $58,530, and those who took physical slips from Wild Rose Jefferson were just better than even winning on $228,503 off of $216,314 wagered.