Two major beer brands announced new women’s sports programs on Thursday. Heineken announced new sponsorships with UEFA women’s soccer and motorsport’s W series. Meanwhile, Michelob ULTRA is committing $100 million over the next five years to promote gender equality in sports. Beer companies have traditionally been among sports’ largest sponsors. […]
Anheuser-Busch announced it won’t be placing any Budweiser ads in Super Bowl 55. But don’t worry, the Clydesdale horses aren’t out of work. Instead, Sam Adams will feature the iconic breed in an East Coast ad campaign. Budweiser isn’t the first brand to drop out of this year’s Super Bowl. […]
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